Automated Media Ecosystems

Automated media ecosystems, driven by AI technologies, involve the generation, curation, and customization of content at scale, transforming the information landscape. These systems emphasize quantity over quality, leading to challenges such as misinformation, declining user experience ("enshittification"), and threats to electoral integrity via deepfakes and large-scale disinformation campaigns. By 2026, up to 90% of online content is projected to be AI-generated, reflecting a significant shift from user-generated to AI-generated media. Key drivers include advancements in natural language processing, demand for personalized content, cost-efficiency, and AI's ability to mimic human writing styles.